
Impact in a society reinventing itself
That our lifeworlds are fragmenting and personalising at a rapid pace is one of the most tangible consequences of the epochal shift. Against this backdrop, the question of societal impact poses itself entirely anew: what does impact mean when we no longer form a shared whole?
What people experience today as effective or meaningful is shaped by their respective reality. Societal impact is therefore no longer an objective measure against which all actors can be assessed. For organisations, politics and social institutions, this creates a fundamental challenge: how can different realities be made connectable in order to preserve collective capacity to act?
This keynote gives decision-makers the intellectual toolkit to turn impact from a normative goal into a strategic resource – and to navigate a future with AI with confidence.
Topics in focus
Societal impact | Impact as a strategic resource | Fragmentation of the public sphere | Meaning and relevance | Collective capacity to act | Corporate responsibility | Purpose in the Digital Society
Bookable formats & workshop packages
Every event sets its own accents. The impulse is available in three formats, from a compact inspiration on the main stage to an interactive transfer into practice. We deliver the impulses flexibly on site or as a digital event.
Keynote
The classic stage format
We deliver the keynote as a concise impulse talk between 30 and 60 minutes: compact, to the point and individually tailored to your stage and your audience.
Impulse talk & workshop
Impulse with an in-depth practice session
The keynote is followed by a facilitated workshop in which the group experiences the ideas first-hand and transfers them directly to a concrete question from their own organisation.
Impulse day
The comprehensive strategy or transformation workshop
The keynote provides the inspiring kick-off, followed by facilitated workshops, interaction groups and targeted work with our proven tools on a predefined objective.
The speakers: Sarah Nünlist & Marc Leuzinger
Marc Leuzinger and Sarah Nünlist are the authors of the Theory of the Digital Society and the strategy duo behind TRIB3S. They combine the intellectual depth of their systems-theory approach with the real challenges of modern leadership. With their approachable, inspiring manner they translate complex dynamics into compelling narratives that stick. Depending on the format and objective, the two appear as a well-rehearsed duo or as individual speakers.
You'll find selected references directly in our FAQs, or we're happy to provide them on request.
She is driven by the design space that the new opens up — using it to develop products and models that genuinely move us forward as a society.
Sarah Nünlist
In the logic of complex systems Marc finds the foundation for intelligent strategy. His goal is to give organizations a coherent core for a networked world.
Marc Leuzinger
Bring orientation to your stage
Let's talk about how we can set the right systemic impulse for your conference or congress.
Frequently asked questions
Who is this impulse particularly suited to?
This impulse is aimed specifically at leaders and shapers from non-profit organisations, public administration and politics, as well as those responsible for corporate responsibility, sustainability and strategy in companies. It provides orientation wherever societal impact has to be steered both internally and externally.
In which languages can the keynote be held?
Both the stage keynotes and the in-depth half-day and full-day workshops are offered fluently in (Swiss) German and English.
How does the preparation and adaptation to our event work?
Every format includes a detailed preliminary talk. In the workshop packages (half-day and full-day programme) we adapt the thematic focuses and the interactive units precisely to your specific task or company situation.
Where can we find references to previous appearances?
Our impulses have proven themselves in both politics and business. References include renowned events such as the national CNO Panel or the international CV Summit, closed internal leadership retreats of companies and political bodies (parliamentary-group and party meetings), as well as academic events such as The European DAO Workshop. On request we are happy to send you specific references.
Other impulses that might interest you.
Public Sphere & Politics
The public sphere in the digital age: the end of consensus?
How do power and social cohesion change when digital media fundamentally rebuild the architecture of our democracy? The impulse offers a sharpened view of the dynamics of an entirely re-formed public sphere.
Organisation & Leadership
The blocked organisation: leadership in systemic conflict
Why initiatives stall and projects block: the impulse decodes how the epochal shift shapes employees' behaviour in organisations, and shows how leaders can regain their capacity to steer.



